BetMGM Launches Online Bingo Offering in New Jersey

  • Entain developed the Borgata Bingo product, which is available alongside popular casino games
  • Players will have access to 75-Ball and 90-Ball bingo variants and can play on desktop or mobile
  • BetMGM is the leading online casino operator in New Jersey in terms of gross gaming revenue
  • The company has online casinos, sportsbooks, and poker sites in numerous states
Bingo balls coming out of a tablet
BetMGM has launched an online bingo offering in New Jersey called Borgata Bingo. [Image:]

First of its kind in the US

BetMGM has launched Borgata Bingo in New Jersey. The gambling operator announced the launch on Wednesday, the first time that real money 75-Ball online bingo will be available in the US. In addition to the bingo side of the offering, Borgata Bingo players will also be able to access the likes of exclusive slot games and progressive jackpot games on BetMGM’s network.

Both 75-Ball and 90-Ball bingo variants are available through this offering.

Entain, the co-owner of BetMGM, developed the bingo product, utilizing its many years of experience in the space. Both 75-Ball and 90-Ball bingo variants are available through this offering. Players can also earn M life Rewards through their gameplay that are redeemable at MGM Resorts properties across the US.

Offering a fun playing experience

People in New Jersey will be able to access Borgata Bingo directly on their desktop computer or through their iOS or Android mobile devices. Mobile players can download an app or play through their device’s web browser.

Speaking about the launch of Borgata Bingo was BetMGM vice president of gaming Matthew Sunderland. He said: “Borgata Bingo provides players with an engaging digital gaming experience – one that builds upon the fun of live, in-person bingo.” He went on to outline the pleasure of introducing this “first-of-its-kind” platform as the operator expands the online Borgata brand.

BetMGM’s various offerings

BetMGM is already the leading online casino operator in the Garden State. In October, its share of total gross gaming revenue in this segment was about 30%. It has a significant market share in the other states that currently allow online casinos: Michigan, Pennsylvania, and West Virginia. It also operates online sportsbooks and poker sites in various regions.

BetMGM is a joint venture between MGM Resorts International and UK-based gambling group Entain, started in 2018. It has numerous brands, including BetMGM, Party Casino, partypoker, and Borgata Casino.

The news of the launch of Borgata Bingo comes on the same day that 888 Holdings revealed that it was selling all of its bingo businesses in order to focus on expanding its core products and growing its US presence. It is selling its B2B and B2C bingo businesses to Broadway Gaming in a deal worth $50m.

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