New season approaches
Boyd Gaming Corporation has made upgrades to its mobile sports betting app in Nevada, launching the new version just in time for the beginning of the NFL season.
The Las Vegas-based company launched the new version of its B Connected Sports offering on Tuesday, with the professional football season kicking off on Thursday. Football is an extremely lucrative season for sportsbooks in North America.
integrates the PlaySports technology from International Game Technology
This “significant upgrade” integrates the PlaySports technology from International Game Technology (IGT). It includes a range of pre-game and in-game betting markets available for sports both in the United States and overseas.
Looking to stand out
Boyd Gaming vice president for race and sports operations Bob Scucci said that the upgraded app is “both easy-to-use and unrivaled in its selection of betting options” in the state of Nevada. There will be instant score updates, immediate payout information, and rapid updates to odds available with this latest upgrade.
Horse racing betting is also going to be available “in the near future” once the relevant regulatory approval has been received. Horse racing wagers can still be placed through the old B Connected Sports app.
A busy few months
In August, IGT announced a new long-term agreement with Boyd Gaming for its Nevada sports betting operations. As well as upgrading the online and mobile sportsbooks in the state for Boyd Gaming, IGT will also be installing its PlaySports kiosks at Boyd’s retail sportsbooks.
In June, Boyd Gaming launched the free-to-play Stardust Social Casino app. Despite it being free, players can earn loyalty points in the games. The casino operator also has a partnership deal with FanDuel, teaming up for retail sportsbooks in seven different states.