Thousands Register for Sports Betting in New Hampshire

  • Mobile sports betting launched in New Hampshire on December 30
  • Chris Sununu placed the first bet, backed the New England Patriots to win Super Bowl LIV
  • Retail sportsbooks will follow at some stage in 2020
people in a queue outside
More than 6,000 people registered for an online sports betting account in New Hampshire on launch day. [Image: Shutterstock.com]

Successful launch

According to the New Hampshire Lottery, more than 6,000 people registered to bet on sports in New Hampshire on launch day. The lottery also confirmed that more than $250,000 has been wagered so far.

New Hampshire became just the second state in New England, after Rhode Island, to launch legal sports betting on December 30.

showed a receipt for his bet on the New England Patriots to win Super Bowl LIV

Republican Governor Chris Sununu placed the first legal sports bet in New Hampshire. He showed a receipt for his bet on the New England Patriots to win Super Bowl LIV, which takes place on February 2.

The lottery also noted that a large number of residents from nearby Massachusetts have been registering for mobile sports betting in New Hampshire. This trend of people coming from out of state to place sports bets has been a common one, particularly among residents in states neighboring New Jersey.

Happy stakeholders

As you can imagine, the lottery is happy with the number of people registering. It has said that these initial figures are “very promising.”

Charlie McIntyre, executive director of the New Hampshire Lottery, has spoken about the demand for sports betting in New Hampshire. He said:

Clearly there is strong consumer demand that will only grow as we market this new and exciting product.”

DraftKings deal

DraftKings is the sole provider of mobile sports betting in New Hampshire, where it has a six-year deal in place. This allows anyone who is at least 18 years old to place sports bets with the Boston-based DraftKings. 

New Hampshire will receive 51% of all sports betting revenue as part of this deal. Around $7.5m is expected to be generated for education in fiscal year 2021. By fiscal year 2023, this figure is expected to increase to $13.5m.

In addition to mobile sports betting, retail sportsbooks are set to follow. Eligible cities will vote on whether or not they want retail sportsbooks in their area. So far, voters in Somersworth, Manchester, Laconia, Franklin, Claremont, and Berlin have given their blessing.

Retail sportsbooks are expected to open at some stage in the first half of 2020. 

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