Cashing In
cashbet is based out of Oakland, California, and bills itself as having the “only mobile-first platform for real-money, social, and skill-based interactive gaming.” Founded in 2012, the company prides itself on building for tablets and phones from the ground up, as they believe this allows them to help their clients better attract and retain players, especially as more users interact with games and apps primarily through mobile devices.
The company says that their platform truly stands out based on the variety of benefits it offers to operators. For starters, they can guarantee compliance with a variety of jurisdictions, and are fully licensed by both the UK Gambling Commission and the Alderney Gambling Control Commission. Customers can deposit using a range of safe and secure casino payment options such as JCB credit card, Visa, MasterCard, or PayPal, then play the games at fully-licensed sites.
The platform features hundreds of different games, with various options available in HTML5, Flash, and iOS formats with no added integration required (though other games can be added by operators). It gives players access to BF Games slots, Microgaming titles, Spielo slots, and many more across their platform. The back-end system takes care of everything various clients might need: social features are available for play for free casinos, while support for many payment providers, player loyalty programs, world-class security features, and promotional campaigns can all be handled through their software. The whole package is delivered in a modern, scalable format that works for small and large operators alike, regardless of their unique needs.
In addition, cashbet also offers services for game developers. Just like for operators, they can help with compliance issues and help development studios do a better job of acquiring and retaining loyal players. But one of their most useful services is the ability to quickly and easily enable real money play on games that may have been initially developed with play for free applications in mind.
Video Slots and Other Games
Because cashbet is mainly focused on providing complete solutions for gaming sites, they aren’t quite as involved in the actual creation of slots or other games. However, their platform does have some exclusive content you won’t see elsewhere, and we did find a few slot machines that are produced under the name of this young company.
The online slots that we’ve identified as belonging to this provider use some interesting and unique themes, which makes them a nice addition to the handful of sites we’ve seen them on. For instance, the Old West-themed Outlaw Women of SpinTown is a five-reel, 25 line game with two heroines (Belle and Jane) who flaunt their outlaw status with expanding wilds. Of course, the law is always on their tail, as you might just see in the Jail Time Feature.
Other games from this company include the Angel Girl, Devil Girl online slot, a 25-line machine that requires players to decide if they want to be good or bad themselves when it comes to the game’s bonus features. You might also like Icy Cash Splash, a 40-line slot that takes you to the poles to play with cold-weather friends like penguins and polar bears. Stacked wild symbols and free spins are among the extra features.
A Firm with Room to Grow
At the moment, cashbet isn’t a huge name in the online casino industry. The company notes a total of eight operators who run their software, with some of those utilizing the system for social gaming rather than real money play. That means that many serious internet gamblers have never even seen their software yet.
When they do, however, we think they’ll like what they say. The ability to integrate games from just about any developer is a huge plus, and the mobile-first focus is the right path in today’s modern industry. There’s a lot here for operators to like, and plenty to make players happy as well, which seems like a winning combination to us.
